Scent marketing is the practice of using a pleasant fragrance to enhance a company’s brand image, improve customer experience and increase sales.
Scent marketing can also increase customer foot traffic and influence how long customers spend in a store.This type of subtle marketing allows companies to connect with their customers on an emotional level.
Close your eyes, breath deeply and think about an environment reeked of your most favorite fragrance. Make a customer at home when checked-in at the hotel, create a more convenient and friendly place when giving care: this is the power of scent marketing.
The Aquilegia's main objective is to help your brand to create an emotional connection with your customers.